Sunday, September 30, 2018

Samsung targets 'Appel' by pulling a marketing stunt

Ever since the new iPhones have launched, Android OEMs have been making fun of them. We saw Xiaomi launching offer bundles using the ‘XS’, ‘XS Max’ and ‘XR’ monikers, followed by Huawei tweeting and thanking Apple for keeping things the ‘same’. The Chinese firm also distributed free power banks to those standing in the queue to buy the new iPhones. Now, Samsung too has joined the bandwagon by posting a small video wherein some Samsung executives visit a place called ‘Appel’ and distribute their smartphones.

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