Sunday, October 15, 2023

Yokohama bets on local production for sustainable biz in India

Yokohama India Managing Director and CEO, Harinder Singh, stated that the company supports the government's ban on tyre imports and aims to capture a larger share of the premium SUV market by offering locally manufactured, high-end tyres. The move towards localisation helps reduce costs, lead times, and dependency on imports.

from Auto-Industry-Economic Times https://ift.tt/xgPMlnH

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