Ceat's acquisition of Michelin's off-highway tyre (OHT) brand Camso for $225 million is projected to boost Ceat's margins. The deal will increase the share of OHTs, which have higher profit margins, from 15% to 25-30% of Ceat's overall mix. The acquisition adds a billion-dollar brand to Ceat's portfolio and expands its presence in the agricultural tyre segment.
from Auto-Industry-Economic Times https://ift.tt/5OYx0Km
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