The launch of Tata’s Sierra SUV is the latest iteration of the trend. Its base version has features once reserved for the top variants because no automaker today can afford to leave them out. Across India, consumers are shelling out `80,000-2 lakh more for features they utilise less than 5% of the time they spend in the vehicle. Drivers admit to this, but if a carmaker excludes even one of these features, the variant is instantly rejected, said industry experts.
from Auto-Industry-Economic Times https://ift.tt/9fCuotS
Subscribe to:
Post Comments (Atom)
-
Mahindra, in collaboration with Warner Bros. Discovery, has launched the limited-run BE 6 Batman Edition electric SUV, inspired by Christoph...
-
Maruti Suzuki launches the new Swift 2024, priced from Rs 6.49 lakh. This model boasts enhanced features, safety, and fuel efficiency, maint...
-
At present, the carmaker has tied up with 20 partners across vehicle needs, mobility services and lifestyle companies to offer exclusive ben...
No comments:
Post a Comment