Monday, March 16, 2026

JLR revving up execution to get past cyberattack dent

Jaguar Land Rover, recovering from a costly cyberattack, is reinforcing its "house of brands" strategy by assigning financial responsibility to each brand and elevating procurement to the board. New CEO PB Balaji emphasizes faster execution of the existing strategy, focusing on medium to long-term performance rather than short-term quarterly results to regain its position as Tata's automotive driver.

from Auto-Industry-Economic Times https://ift.tt/QYdcD9X

No comments:

Post a Comment

Maruti's premium play turns 10: Did it truly build a brand or just a better showroom?

Ten years after its launch, Maruti Suzuki's Nexa is at an inflection point, preparing for Nexa 2.0 to re-engage aspirational buyers. Des...