Royal Enfield has achieved the world's third strongest automotive brand status, surpassing Audi and Ferrari according to the Brand Finance Automotive Industry 2026 report. With a brand strength score of 88.9 and an AAA rating, the Indian motorcycle company's brand value has surged by 30% to $1.2 billion, driven by its global expansion and focus on retro-style motorcycles.
from Auto-Industry-Economic Times https://ift.tt/QvHay5J
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